In today's world, EMarketer has become a topic of increasing interest and debate for people of all ages and walks of life. Whether it is its impact on society, its relevance in popular culture or its influence on everyday life, EMarketer has captured the attention of millions of people around the world. From its origins to its current evolution, EMarketer has left an indelible mark on the modern world, and it is crucial to understand its importance in the current context. In this article, we will explore the various facets of EMarketer and examine its impact on today's society.
Company type | Private subsidiary |
---|---|
Industry | Market research |
Founded | 1996 |
Headquarters | |
Owner | Axel Springer |
Number of employees | 201–500 |
Website | EMARKETER |
EMARKETER, formerly Insider Intelligence, is a subscription-based market research company that provides insights and trends related to digital marketing, media, and commerce.
EMARKETER was founded in 1996, and is headquartered in New York City. 93 percent of the company was acquired as a subsidiary by Axel Springer, in June 2016, for $242 million.
Subscribers have access to EMARKETER's data via a web-based client portal. Within the database, analysts, forecasters, and researchers publish industry reports, forecasts, comparative estimates, charts, articles, interviews, case studies, web conferencing and videos. The company curates, compares, and contextualizes information from global sources to provide macro-level understanding of digital trends related to advertising, marketing, media and commerce.