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In December 2022, Fox News announced that it had parted ways with Lara Trump, because it has a policy to not employ anyone running for office, or involved with a candidate; her father in-law, Donald Trump, had declared his presidential re-election bid for the 2024 election the month before.[13]
In April 2019, she described German chancellor Angela Merkel's decision to accept refugees during the European migrant crisis of 2015 as "the downfall of Germany; it was one of the worst things that ever happened to Germany."[18][19]
She was a senior consultant to Parscale for Trump's reelection campaign in 2020.[15][20] The campaign paid her $180,000 a year through Parscale's private company, Parscale Strategy. Lara Trump was a surrogate on the stump and took on broad advisory roles.[21][22] She also campaigned with far-right activist and conspiracy theorist Laura Loomer.[23][24]
After Lara Trump's father-in-law left office in 2021, it was widely rumored that she would run for the United States Senate seat being vacated by the retiring Richard Burr.[27][28][29] However, after several months of media speculation, she declined to run and endorsed the eventual winner, U.S. Representative Ted Budd.[30]
On July 24, 2025, she announced that she would not run for the Senate seat being vacated by Thom Tillis.[31]
Co-chair of the Republican National Committee
On February 12, 2024, Lara Trump was endorsed by her father-in-law for the Republican National Committee's co-chair, alongside North Carolina Republican Party leader Michael Whatley for chair.[32] Within a week, she declared that if she were to become co-chair, then "every single penny will go to the number one and the only job of the RNC — that is electing Donald J. Trump as President of the United States and saving this country."[33]
On March 8, 2024, Lara Trump was elected co-chair of the RNC by a unanimous vote.[34] She resigned from the post on December 9, 2024, amid speculation that she would be appointed to fill the remainder with Marco Rubio's unfinished term in the Senate.[35] Despite her front-runner status, Trump withdrew her name from contention on December 21.[36]
In 2023, Trump released a cover of Tom Petty's song "I Won't Back Down".[38] It debuted at No. 10 on Billboard's Digital Song Sales chart and #6 on Billboard's Country Digital Song Sales Chart.[39] She began creating her own music in 2024.[40][41][42][43]
In May 2024, she released a third single entitled "Hero"."[44][45] Negative critical reception focused on Trump's vocals and Auto-Tune usage.[44][46]
Personal life
On November 8, 2014, after a six-year relationship, Lara Yunaska married Eric Trump in a ceremony at Mar-a-Lago, the Palm Beach, Florida estate of Eric's father, Donald Trump.[9][47] On September 12, 2017, the couple's first child was born.[48] On August 19, 2019, Lara gave birth to the couple's second child.[49]