In this article we will analyze Reaction Records from different perspectives, with the aim of delving into its importance and implications. Reaction Records is a topic that has gained relevance in recent years, generating debate and controversy in various areas. Through this exhaustive analysis, we aim to shed light on the different aspects surrounding Reaction Records, providing the reader with a complete and balanced vision. From its origins to its impact on today's society, we will examine every facet of Reaction Records to better understand its reach and meaning in the contemporary world. Using reliable sources and expert opinions, we will delve into an in-depth study that aims to open dialogue and encourage reflection on Reaction Records.
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| Reaction Records | |
|---|---|
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| Parent company | Universal Music Group |
| Founded | 1966–1967 |
| Founder | Robert Stigwood |
| Distributor | Polydor Records |
| Country of origin | United Kingdom |
| Location | London |
Reaction Records was a British independent record label, run by music executive Robert Stigwood in 1966 and 1967. Although Reaction released only three albums, one EP and eighteen singles in its brief existence, its roster included two of the most popular British bands of the time, the Who and Cream.
The label's first single, the Who's "Substitute", was released several times with different B-sides due to the band's legal dispute with their former record producer Shel Talmy. This experience could be seen as one of the deciding factor in the Who's managers Kit Lambert and Chris Stamp deciding to form their own Track Records label, which was also distributed by Polydor Records.
Polydor's involvement with these two labels (as well as Giorgio Gomelsky's Marmalade label) can be seen as a learning process by Polydor who were interested in expanding their base and had little or no experience in the 1960s pop/rock market; at the time, most of their business was done in the easy listening genre, as exemplified by Bert Kaempfert.[citation needed]
Stigwood operated the RSO Records label in the 1970s and 1980s. As with Reaction, RSO was distributed through Polydor Records.