They Go On

In this article, we will explore various aspects related to They Go On, delving into its importance and relevance in different contexts. Along these lines, we will analyze its impact and influence on contemporary society, as well as its evolution over time. In addition, we will examine the different perspectives and opinions that exist around They Go On, with the aim of offering a broad and complete vision on this topic. From its origins to its current state, this article will approach They Go On from multiple angles, providing the reader with a comprehensive and enriching understanding of it. Without a doubt, this is a fascinating topic that deserves to be explored in detail.

They Go On is a 1997 soap opera web series developed by Levi Strauss & Co. and NBC and streamed at NBC.com. The show, funded entirely by Levi Strauss, was based on characters from their advertising campaign of the same name.

The show featured characters from the ads, such as D.J. Marcus and the Impala Man, with two lead characters introduced for the show, Chloe (played by Laura Prepon) and Zack. Chloe and Zack interacted with the viewers during the "broadcast" via an Internet forum that was part of the website.

Tarsem from @radical.media directed the original ads. NBC Digital Productions then created a new media drama which tied together the ads and added interactive features.

It was touted as a new example of the blurring of the lines between advertisements and entertainment, an alternative to product placement, infomercials, or various forms of undercover marketing.

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