In this article we will analyze Vaibhav Global from different perspectives with the aim of providing a comprehensive view on this topic. Vaibhav Global is a topic of great relevance today, and its importance extends to various areas, from the personal to the professional sphere. Throughout this text we will explore its origins, evolution, impact and possible future repercussions. In addition, we will delve into its most notable and controversial aspects, trying to shed light on this complex and constantly evolving topic. With attention to the different approaches and opinions that exist around Vaibhav Global, we aim to offer a complete and enriching vision for the reader.
Formerly | Vaibhav Gems |
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Company type | Public |
Industry | Fashion, jewelry and lifestyle product manufacturing, electronic retail, e-retail |
Headquarters | Jaipur, Rajasthan, India |
Area served | USA, UK & Germany |
Key people |
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Products | Rings, Bangles, Bracelets, Earrings, Watches, Handbags, Scarves, Home décor |
Brands | ILLIANA, Rhapsody, J Francis, Karis, Elanza, Strada, Genoa |
Revenue | ₹1,986 crore (US$250 million) (FY 2019-20) |
₹276 crore (US$35 million) (FY 2019-20) | |
₹190 crore (US$24 million) (FY 2019-20) | |
Subsidiaries |
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Website | www.vaibhavglobal.com |
Footnotes / references |
Vaibhav Global Limited (VGL), formerly known as Vaibhav Gems, is a multi-national electronic retailer and manufacturer of fashion jewelry and lifestyle accessories. It sells its products through its home shopping channels, Shop LC in the United States and TJC in the United Kingdom. The company is headquartered in Jaipur, India.
VGL was founded as Vaibhav Enterprises in 1980. It was later incorporated as Vaibhav Gems Limited in 1989 in Jaipur, India. The company became Vaibhav Global Limited in 1994 and went public in 1996-97. VGL continued expanding its manufacturing and retail capabilities and in 2005-06 it acquired the STS Group of companies.
During the recession of 2008-09, the purchasing power of US consumers dropped significantly and VGL had to rework its strategy. The company brought the average price of its products down to $18 - $20 from $100 per piece in 2010 thereby, successfully transitioning from store-based jewelry business to discount retail business through web and TV channels.
It has electronic retail units: Shop LC formerly Liquidation Channel in the US & Canada and TJC formally The Jewellery Channel in UK & Ireland. These are wholly owned TV channels as well as e-commerce platforms. The combined reach of these two TV channels is about 123 million households.
In September 2023, it was announced that VGL had acquired the assets of Ideal World Ltd., a Peterborough, UK-based home shopping channel that went into administration in July 2023.